The Gen-C Report: Beauty in the Age of COVID-19

Recorded On: 07/21/2020

Only available as part of a package

Today’s beauty consumers are different from January’s beauty consumers; they’ve been forever changed by the pandemic and world events of 2020. We’ve asked Glimmer, our research panel of women, about how they’re feeling now, how their beauty and shopping behaviors have changed, and what all this means for retailing in the new economy.

Marlea Clark

CMO, Stella Rising

Marlea leads the business Intelligence and insights practice for marketing and media agency Stella Rising. In addition to driving growth for beauty, CPG, and DTC clients, she advises both brand and buy-side financial institutions on the consumer and retail marketplace. Marlea was nominated as Digiday Content Marketer of the Year 2018 and has held marketing and content positions at Meredith, American Express, and innovation consultancy Luminary Labs.